Social Media Campaign

Social Media Campaign

Note:  The “CDCynergy” web link provided in the web links section below may be useful in completing your social media campaign. The use of this web link is optional, i.e., not required.

B.  Write your community health nursing diagnosis statement.

1.  Explain how the health concern from your community health nursing diagnostic statement is linked to a health inequity or health disparity within the target population.

a.  Discuss the primary community resources and primary prevention resources currently in place to address the health concern.

b.  Discuss the underlying causes of the health concern.

2.  Discuss the evidence-based practice associated with the Field Experience topic.

a.  Identify data about the selected Field Experience topic from the local (e.g., county), state, and/or national level.

C.  Develop a community health nursing social media campaign strategy that will convey your health message and address the Field Experience topic by doing the following:

1.  Describe your social media campaign objective.

2.  Recommend two population-focused social marketing interventions and justify how eachwould improve the health message related to your selected Field Experience topic.

3.  Describe a social media platform you would use that is appropriate for communicating with the target population.

a.  Discuss the benefits of the selected social media platform in supporting preventative healthcare.

4.  Discuss how the target population will benefit from your health message.

D.  Describe best practices for implementing social media tools for health marketing.

E.  Create a social media campaign implementation plan by doing the following:

1.  Describe stakeholder roles and responsibilities in implementing the plan.

2.  Discuss potential public and private partnerships that could be formed to aid in the implementation of your campaign.

3.  Create a specific timeline for implementing your campaign.

4.  Explain how you will evaluate the effectiveness of the campaign.

5.  Discuss the costs of implementing your campaign.

F.  Reflect on how social media marketing supports the community health nurse’s efforts to promote healthier populations.

1.  Reflect on how your social media campaign could apply to your future nursing practice.

G.  Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.

H.  Demonstrate professional communication in the content and presentation of your submission.

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RUBRIC  .B:COMMUNITY HEALTH NURSING DIAGNOSTIC STATEMENT

NOT EVIDENT

A community health nursing diagnosis statement is not provided.

APPROACHING COMPETENCE

The community health nursing diagnostic statement does not identify a health concern or risk, does not identify the affected group or community, does not suggest a cause, or does not logically discuss the evidence and/or support for the diagnosis.

COMPETENT

The community health nursing diagnostic statement identifies a health concern or risk, identifies the affected group or community, suggests a cause, and logically discusses the evidence and/or support for the diagnosis.

B1:HEALTH INEQUITY OR DISPARITY

NOT EVIDENT

An explanation of how a health concern is linked to a health inequity or health disparity is not provided.

APPROACHING COMPETENCE

The explanation does not accurately identify a health inequity or health disparity within the target population, or the explanation does not logically discuss how the identified health inequity or disparity is linked to the health concern identified in part B.

COMPETENT

The explanation accurately identifies a health inequity or health disparity within the target population and logically discusses how the identified health inequity or disparity is linked to the health concern identified in part B.

B1A:PRIMARY COMMUNITY AND PREVENTION RESOURCES

NOT EVIDENT

A discussion of the primary community and prevention resources is not provided.

APPROACHING COMPETENCE

The discussion is missing key details about the primary community resources and the primary prevention resources, or the discussion is not appropriately related to the identified health concern.

COMPETENT

The discussion appropriately details the primary community resources and the primary prevention resources relevant to the identified health concern.

B1B:UNDERLYING CAUSES

NOT EVIDENT

A discussion of the underlying causes of the health concern is not provided.

APPROACHING COMPETENCE

The discussion does not accurately identify potential contributing factors for the health concern, or the discussion does not logically propose the underlying causes for the health concern based on potential contributing factors for the health concern.

COMPETENT

The discussion accurately identifies potential contributing factors for the health concern and logically proposes the underlying causes for the health concern based on the identified potential contributing factors.

B2:EVIDENCE-BASED PRACTICE

NOT EVIDENT

A discussion of evidence-based practice associated with the selected Field Experience topic is not provided.

APPROACHING COMPETENCE

The discussion is not well supported with evidence-based practice associated with the selected Field Experience topic. Or the discussion is missing key details relevant to the selected Field Experience topic.

COMPETENT

The discussion is logical and appropriately includes the evidence-based practice relevant to the selected Field Experience topic.

B2A:IDENTIFICATION OF DATA

NOT EVIDENT

Data about the selected Field Experience topic is not identified.

APPROACHING COMPETENCE

The submission does not logically identify data that relates to the selected Field Experience topic from the local, state, and/or national level.

COMPETENT

The submission logically identifies data that relates to the selected Field Experience topic from the local, state, and/or national level.

C1:SOCIAL MEDIA CAMPAIGN OBJECTIVE

NOT EVIDENT

A description of a social media campaign objective is not provided.

APPROACHING COMPETENCE

The description presents an objective for the social media campaign that would not feasibly convey the health message or address the Field Experience topic.

COMPETENT

The description presents an objective for the social media campaign that can feasibly convey the health message and address the Field Experience topic.

C2:SOCIAL MARKETING INTERVENTIONS

NOT EVIDENT

A recommendation and justification of 2 social marketing interventions are not provided.

APPROACHING COMPETENCE

The justification of 2 recommended social marketing interventions does not describe how each social marketing intervention is population focused, or the justification of 2 recommended social marketing interventions does not logically explain how each social marketing intervention would improve the health message related to the selected Field Experience topic.

COMPETENT

The justification of 2 recommended social marketing interventions describes how each social marketing intervention is population focused and logically explains how each social marketing intervention would improve the health message related to the selected Field Experience topic.

What is Curanderismo and how will the knowledge of this cultural healing tradition make you a more culturally sensitive nurse?

Please abide by APA format in your writing. 

Answers should be 2-3 Paragraphs made up of 3-4 sentences each, at least 250 words (more or less) in length.